Louisa Katlubeck picture

Louisa Katlubeck is a User Experience (UX) Designer at ICS. Louisa is involved with all aspects of user experience design on varied projects, with a specific focus on wire framing new applications and has extensive experience in Usability Testing.


Blog  •  January 19, 2015  •  By Louisa Katlubeck  •  UX  •  User Experience, UX, team building, team formation
Welcome back!  Today I’ve been pondering team formation and team building.  While I try to avoid buzzwords, team building is often about synergy – that moment when a team comes together and the overall team performance is even more impressive than individual contributions alone.  Teams in general, often go through four phases - forming, storming, norming, and performing. ₁ Each of these stages presents its own challenges for the team, whether it’s determining team or project objectives, how to build trust, learning to resolve conflict, choosing how to work together as a team or...
Blog  •  December 8, 2014  •  By Louisa Katlubeck  •  UX  •  UX, User Experience, design-centric
Welcome back for a chat about user experience (UX) in the real world. Today, I want to talk about user experience and coffee. Now, I know not everyone drinks coffee, so for the sake of discussion, let’s assume that you want to drink some coffee. Initial Decision Once you’ve decided to drink coffee, the next question is what kind of coffee. Instant? French press?  Maybe take it black, with milk, with cream, sugar or no sugar, espresso or flavorings? The list goes on and on. Which factors will determine the type of coffee or caffeinated drink you will select? Possibly personal...
Blog  •  October 27, 2014  •  By Louisa Katlubeck  •  UX  •  Mental models, User Experience, UX, design thinking, user interfaces, workflow, gesture
Welcome back to the coffee corner!   I hope that you’re doing well and enjoying your user experience (UX) rock star status on any project you may be working on, no matter your role. Today, we’re going to be chatting about Mental Models - what they are, why we should care about them and how we can leverage them to inform design thinking. What are Mental Models? Mental models are essentially just that - mental representations for how people view and make sense of the world.  When people interact with new information or a new consumer device for the first time, they make sense...
Blog  •  September 2, 2014  •  By Louisa Katlubeck  •  UX  •  Usability, User Experience, UX, good design
I just made it to my daily 10:30am coffee break (the one where I refill my coffee mug, since I already drank my 8am coffee) and wanted to spend a moment to chat about usability/user experience (UX) and project management (PM). Now, I’ve never met you, so you might be on the usability side, the PM side, or juggling both roles.  Or you might just be someone interested in either the UX or PM worlds.  Nevertheless, I only have a few minutes while the office Keurig works its magic, so let’s assume that you’re a PM who’s ever so slightly skeptical about UX. What do you think are the...
Blog  •  August 18, 2014  •  By Louisa Katlubeck  •  UX  •  Usability Testing, usability test, device design, User Experience, UX
+ Just between the two of us, I think the first 10 seconds of a usability test are the most important, not because you’re already running the test - far from it.  It’s what happens even before testing begins. Your participant who is already seated, might be perusing the consent form or pre-test questionnaire they found on the table.  More likely, though, the participant is looking around the room, trying to figure out what they just volunteered to do and hoping they “pass”.  Yes, I intentionally put “pass” in quotation marks, since the folks who perform usability testing...
Blog  •  June 9, 2014  •  By Louisa Katlubeck  •  UX  •  User Experience, UX, designing for embedded, navigate, good design
Whether you are designing the user experience for mobile, embedded products or a website they all have elements that when applied consistently can make any product or website successful. One website that most of us are either familiar with or have used is eBay.  The online auction and buy-it-now site has been around since the mid 1990’s, and has millions of users (as of a year ago, there were approximately 84 million active, registered users (1).  This is a website that many people from various technical and non-technical backgrounds can and do use daily.  Some people use...
Blog  •  March 3, 2014  •  By Louisa Katlubeck  •  UX  •  UX, UX Design, Workflow Analysis
Let’s talk about a hypothetical scenario.  As part of a product launch team and as part of product management, you’ve just been appointed the dreaded process documentation assignment. To make things even more interesting, you have to both document the current process and identify possibilities for improvement.  Or it is possible your team has that one task that seemingly takes twice as long as it should to accomplish.  Maybe you are a user experience designer trying to understand a client process or identify stakeholders to talk with prior to starting a project. ...
Blog  •  December 17, 2013  •  By Louisa Katlubeck  •  UX  •  UX
A few months ago, we put on a webinar about usability testing. One of the questions at the end was about justifying spending on usability design and testing. More broadly, how to convince management that good design matters – and is worth investing in. This is an industry-wide question and one, which user experience professionals are often asked in an “elevator pitch” kind of situation. Not only do we need to be able to explain the advantages of good user experience design, but also we have to be able to do it quickly.  Given the time constraint, let’s explore how to discuss the value of...
Blog  •  November 4, 2013  •  By Louisa Katlubeck  •  UX  •  Usability Testing, UX
Congratulations!  You've finished your usability test.  What's the next step?  How do you organize, analyze and present your findings and recommendations?  Keep reading to find out! Organize Before you can begin to sift through your data, you need to be organized.  Pre and post-test surveys should be collected and sorted according to participant number, then entered into some sort of tracking system like a spreadsheet.  If you took written notes during the test sessions, type them up.  In addition, if you were able to record the test sessions, watch...
Blog  •  October 7, 2013  •  By Louisa Katlubeck  •  UX  •  UX
We've all seen them.  We use them on a daily basis, often multiple times a day and without much conscious thought.  They're everywhere.  Doors.  Interestingly, doors can show us why we should care about the user experience. Doors are straightforward, right?  They open, and we walk through them.  Nevertheless, sometimes something so simple on paper can actually be rather confusing in real life. How many of you have walked up to a new building for the first time and reached for the door handle -– and the door won't open as you expected?  The experience...