The ICS UX Design Team focuses on creating and improving the user experience on any device, creating engaging and powerful experiences. Although our process remains the same, we take care to listen and understand the needs of every project and customize our activities within the process. Our User Experience Design process has been successfully implemented on a wide range of projects and platforms, with clients in multiple industries around the globe.
We work with the project stakeholders to gather all the necessary information for a successful project. This allows us to create a clear set of project requirements and goals that everyone involved can agree on.
This is where we get into the who, what, where, when and why of the target users. We will talk with actual users to learn what they expect out of the product. This allows us to create detailed personas, which we then use to generate prioritized use cases.
This iterative phase is where we work with our clients to produce the desired user experience. From wireframes to pixel-perfect visual specifications, we design your product as users will see it, and deliver in a format engineers can develop from.
Just as software goes through QA during development, a design should be tested with end users. We validate the design with both low-fidelity wireframes and high-fidelity prototypes.