The competition for “excellent experiences” recognizes companies worldwide that make a positive impact with human-centric solutions, concepts and research. ICS and our in-house design agency Boston UX were nominated in the Concept category for our work on Project RED, a non-profit initiative to develop an affordable emergency ventilator effective at treating respiratory conditions associated with COVID-19.
Even though there are vaccines effective against COVID-19, the majority of the world’s population has yet to receive injections. As a result, there remains high demand for affordable ventilators in nations with developing economies. Project RED’s device, which can be assembled from inexpensive, easily-sourced parts, is intended for use by hospitals in India, South America, Africa and other regions that may be unable to afford existing commercial ventilators, which typically cost between $15,000 and $50,000.
The UX Design Awards honor the huge impact of accomplished experience design on shaping a positive living environment for all. Voting for the Public Choice Award will start on July 19 and continue until August 31st. The final winners will be announced on September 1.
“Project RED worked with ICS and Boston UX on a difficult project in a regulated industry — developing a high-performing but affordable ventilator to help in the fight against COVID-19. Our timeline was tight and unforgiving and we needed several iterations as we brought the project to life. Boston UX was exceptionally responsive and insightful, and as a result our project was a great success.”
-- Mohan Gurunathan, Co-Founder, Project RED